Pensacola is a true "Southern Juxtaposition." Whether lounging on the front porch of a hundred-year-old Victorian cottage or the balcony of a modern highrise overlooking the white sand beaches of the Gulf of Mexico, Pensacolians enjoy an intoxicating blend of historical past and vibrant future. Pensacola is the home of the Navy Blue Angels, the University of West Florida, state-of-the-art medical facilities, numerous festivals, a Symphony, an Opera and even an ice hockey team! I’m Robin Sherman, Broker Associate with Coldwell Banker United Realtors, and I hope to give you a feel for my town. I welcome input about the Greater Pensacola Bay Area from other sources. Just click on comments and let me know if you would like to post an article. You can also contact me at 850-516-8185 or via Robin@PensacolaForYou.com.

Navarre Beach Park Reopens in October

June 26th, 2008
Posted by robin sherman Click Here To Comment »

Sand Dune Walk OverNavarre Beach Park, a bright spot on Navarre Beach, is scheduled to reopen this October. The Navarre Beach Park was destroyed in September of 2004, by Hurricane Ivan. 

The park is run by the Florida Department of Environmental Protection’s Division of Recreation and Parks and includes 400 parking spaces, picnic tables, pavilions, dune walkovers, and restrooms on both Santa Rosa Sound and the Gulf of Mexico.

The Navarre Beach Park has been a popular spot with bird watchers as the habitat on the Santa Rosa Sound is perfect for shorebird nesting. In fact, the park’s reopening was scheduled for this summer, but has been delayed due to concerns about possible distrubance of the shorebird nesting season.

The Santa Rosa County Commission has solicited suggestions from area residents for services to offer in the Navarre Beach Park. According to a Pensacola News Journal article some of the suggestions have included activities for stargazers, a concert stage and the return of campsites.

Navarre Beach is on the eastern tip of Santa Rosa Island - Pensacola Beach anchors the western end of the island - and is populated primarily by a few high rise condominiums and a smattering of beach rental homes and primary residences. With the exception of the few Gulf front condominiums at the center of the beach, Navarre Beach is relative untouched and commercial free (two restaurants and a convenience mart). The average sales price for the first five months of 2008 in the combined area of Navarre and Navarre Beach was $273,506.

The October Navarre Beach Park reopening will coincide with the annual Beaches to Woodlands tour hosted by the Santa Rosa County Tourist Development Council. This is a popular festival linking northern and southern Santa Rosa County through outdoor activities.

For Similar Articles:

Jubilee . . . Remembering Old Florida

Four Things to Love About Navarre Beach

Home Sales Pricing and the Law of Attraction . . .

June 21st, 2008
Posted by Robin Sherman Click Here To Comment »

Home Sales Pricing and the Law of Attraction . . . I had been rolling Downtownaround the idea of writing a blog post on “Pricing Right” for the home seller when I found myself with time to kill in the Raleigh/Durham airport. Perfect I thought, I’ll sit here and outline this real estate pricing strategy post . About a page into it my flight was called.

So here’s where the Law of Attraction comes in. Figure the odds of this. Of all the people on this airplane, where does the one gentleman who is traveling to Florida to sell his mother’s home sit? You guessed it, right beside me.

After the introductions were made and he learns I’m a Realtor – not only a Realtor, but a Florida Realtor, he exclaims, “It’s my LUCKY day.” Hmmm . . . maybe . . . I think.

Here’s what he told me. He listed his mother’s property just over six months ago. (So, in this SLOW market it has already been on the market six months.) Of course it’s in perfect shape, best home in the neighborhood, etc. He’s on his way to meet with his Realtor and find out why it hasn’t sold.

But, you know me. When asked, I told him why. Why? It isn’t priced right. Pure and simple. It just isn’t priced right.

I asked how he arrived at his price originally. He said his Realtor gave him a number and then since the Realtor pointed out that the house needed a new roof, he got an estimate and then added this amount to the price. “And what did your Realtor say about that?,” I asked. “Well, he said I that might be a little high.” Hmmm . . . (Again!)

“And what has he said since then?,” I ask. “Well, just that he’s showing it. There’s not much traffic.” Hmmm . . . (Again!)

So here’s my philosophy on pricing:

  • Always give the Sold and Pending homes more weight than the Active homes when setting a price.
  • The Market, and the Market alone, ultimately determines the sales price.
  • Know the number of months of inventory in that particular neighborhood (or market) and make sure the seller knows.
  • The home must be one of the top two or three BEST priced homes in terms of the competition or it WILL NOT SELL.

Here’s what happens. It’s VERY, VERY simple. Buyers give their Realtor their price range and “must haves.” The Realtors – and today the Realtors and the Buyers given the access to listings on the internet – select the homes to see. The top value homes – read lowest price for the same features – get the most attention. And these are the ones that sell most quickly. Remember, more homes are coming on the market each and every day, so a good Realtor – even a merely competent Realtor – is keeping track of where the home stands vis-a-vie the competition.

So, fortunately the home this gentleman is trying to sell isn’t in my market. Because, I had to tell him it was time to fire his Realtor and look for another, and this time listen to them from the Get Go!

And as far as the Law of Attractions goes, when it’s priced right it is guaranteed to attract a buyer. Happens EVERY time!

More Posts on Real Estate Pricing:

Silver Lining to the Harsh Realty Reality . . . Price for the Market

Creative Real Estate Marketing or Just Plain Silly?

Information presented here contains the information and opinions gathered by Robin Sherman, MA, CRS, Broker and is accurate to the best of her knowledge

Four Things to Love About Navarre Beach

June 15th, 2008
Posted by Robin Sherman 1 Comment »

Four Things You’ll Love About Navarre Beach . . . Well, I could come up with hundreds . . . but we all know what short attention span those of us on the internet have so, I’ll hold it to four for the time being!

1) The Beach – the beach, the beach, the beach Itself! Where else (other Playing on Navarre Beachthan Pensacola Beach) can you find such WHITE sand beaches and such gorgeous aqua green water? Navarre Beach is a TREASURE to be sure. Wanna walk along the shore and collect seashells? Wanna fish from shore? Wanna people watch? This laid-back piece of Florida real estate heaven is the place for you!

2) Juanna’s Pagoda – Volleyball and a killer breakfast, sailboats and beer, Juana's Pagoda at Navarre Beachlive bands and ring toss; come in the morning, come mid-day, come in the evening – something will be going on at this landmark grass thatched hut located at the base of the bridge.

Make sure you sign up for their mailing list so you  won’t miss the special events, like sailing regattas and battles of the bands.

3) Bikers on the Beach on Saturday and Beach Church on Sunday. Come to Navarre Beach Hosts Bikers on the BeachCocodries Restaurant at Navarre Beach on Saturday and check out all the fancy bikes, along with a great biker rock band. Come back on Sunday – same parking lot – and you’ll find the Beach Church in session – attended by many of the participants from yesterday’s Biker’s on the Beach concert!

4) Great, Affordable Housing – the Navarre area’s median home price for the year ending June 15, 2008, was $216,950. While beach homes sport higher price tags than homes on the mainland, you can live five minutes away and SAVE!

Interested in Navarre or Navarre Beach real estate? Give me a call and I will fill you in on all the ins and outs of purchasing real estate along the Gulf Coast. 

Maps, Maps and More Maps . . . now, how cool is this?

May 31st, 2008
Posted by Robin Sherman 1 Comment »

It’s All About Location – Map - Pensacola

I have just added a very cool new interactive mapping tool to my home search module. The map that pops up when you click on the home search is the gateway to this super new feature.

And I will be continually adding and updating features as they become available. Who doesn’t like satellite views of homes and neighborhoods?

And to be able to see all the nearby listed properties and save your searches . . . what a time saver!

Longing for Old Florida . . . Crab Jubilee

May 27th, 2008
Posted by Robin Sherman Click Here To Comment »

Crab Jubilee – Okay, I’ll admit it. I’m 50. Fifty is the new 40 you Blue Crab on Pensacola Beachknow (But, of course, in my case it’s the new 30). Since I’m being honest about my age I have no problem telling you some of the things I remember about the Old Florida. That’s the Florida that came WAY before the internet . . . heck that’s the Florida that came WAY before Cable television and the 8–Track (if you don’t remember 8–tracks, they came WAY before CDs).

When I was a kid we would finish our dinner, load the Igloo cooler with snacks and head to Santa Rosa Island (Pensacola Beach). We would pull the battery out of the car – no kidding – plunk it in a galvanize d tub sitting in an inner tube and connect it to lights we floated on the water. My grandfather would tie the inner tube to his belt loop with a rope and pull the entire contraption behind him as we walked through the Santa Rosa Sound (Intracoastal Waterway). What in God’s name were we doing you ask? CRABBING – this is the way you caught your fill of Blue Crab in those days and as a kid, it was more fun that Halloween and the Interstate Fair all wrapped into one.

Now, this is a thing most people have never witnessed, but I count myself among the lucky few (relatively speaking) who have been on the beach at the height of a Jubilee. The biologists will tell you a Jubilee occurs when there is too little oxygen in the water and the crab make their way to the shore. I will tell you that a Jubilee is a CRAZY TEAMING MASS of Blue Crab making their way to shore by the hundreds of thousands come hell or high water.

I have only seen one Jubilee in my adult life (a small one at that), so I suspect we have done something to alter our environment in such a way as to eliminate this amazing phenomenon. But I cherish the memory of being a child, dozing off in the back seat of a Ford Fairlane, surrounded by buckets of Blue Crab, bubbling their last breaths as we trundled down the highway toward a backyard overflowing with aunts, uncles and cousins all gathered around a bonfire prepared just for one of our southern crab boil get-togethers.

For More Articles like this:

Blue Crab Jubilee – Wild Delaware

Alabama – Great Days Outdoor Magazine

Mobile Bay Jubilee – Wikipedia

In Honor of Memorial Day . . . The Best Day of Your Life

May 26th, 2008
Posted by Robin Sherman Click Here To Comment »

Best Day of Your LifeIn Honor of Memorial Day –In 2001, my husband retired after over 20 years in the military. He was in the military when we met, but I will tell you, I had NO idea what I was in for when he proposed and I accepted.

There were lots of ups and lots of downs, including lots of separations. I will always remember his return from his first six month deployment aboard the USS Forrestal. He told me, “The best day of my life is ANY day I return from deployment.”

That stuck with me and I worked hard to make sure that every time he returned from deployment it really was the BEST day.

Today I think not only of the active duty men and women that deserve our thanks – and a Best day – I think of their families. I think of those who went before, those who served, those who came home and those who didn’t. And, again, I think of their families. I think of their wives – or husbands – who celebrated anniversaries alone, watched their children grow – and in some cases come into the world – alone, buried parents alone and simply lived day in and day out without the presence of their spouse. I want to honor our active duty members and our veterans, but I also want to honor their spouses and their children. I wish them all a Best day!

If you want to learn more about supporting our troops and helping the families they have left behind, visit Operation Homefront

Joe Patti’s Seafood, A Pensacola Landmark

May 25th, 2008
Posted by Robin Sherman Click Here To Comment »

Joe Patti’s Seafood, A Pensacola Landmark – Ask any Pensacola tourist . . . after the beach and the Naval Aviation Museum, Pensacola’s most visited attraction is Joe Patti’s Seafood. Not only do you have an amazing choice of fresh seafood, just ordering is entertainment!

Joe Patti's Seafood

Started as a small bait business in 1931, Captain Joe and Anna Patti’s seafood sales has now gone global. You can find crab, crawfish, gumbo, every fish imagineable, wine, sushi and even tableware at this busy seafood house.

Joe Patti's Seafood Counter

The patrons line up for fresh Gulf shrimp, with heads or without!

Patrons choosing their Seafood at Joe Patti's

Joe Patti's Seafood Fleet One of the shrimp boats in Joe Patti’s Fleet.

Want to know more . . . or place an order . . . they ship worldwide.

Click Here to Vist Joe Patti’s Website

Sacred Heart Hospital Announces $31.5 million Cancer Facility

May 24th, 2008
Posted by Robin Sherman Click Here To Comment »

Sacred Heart HospitalSacred Heart Hosptial Announces $31.5 million Cancer Facility – Patients undergoing cancer treatment in Pensacola will soon have a modern new facility in which to receive their treatment. The new four story building, slated to open in late 2009, will house researchers, patients and doctors in one building, increasing the overall comfort and efficiency for all.

Located at the corner of Airport Boulevard and College Parkway, across from the Cordova Mall, the four-story building will include a pharmacy, a prayer and meditation area, a patient resource library and meeting rooms, in addition to areas for clinical services.

Sacred Heart is affiliatd with the University of Texas M.D. Anderson Cancer Center.

Construction of the Sacred Heart Hospital Cancer Facility is expected to begin in August.

Pensacola Regional Airport - Flying High -er!

May 22nd, 2008
Posted by Robin Sherman Click Here To Comment »

Pensacola Regional Airport – We have a SUPER little airport here in Pensacola AirplanePensacola. It’s in a convenient location, easy to get into and out of, clean and shiny, plenty of parking . . . everything you’d want in an airport. But, guess what? It’s gonna get BETTER!

With growth for the region on the horizon, a $100 million dollar expansion is underway. There will be a state-of-the-art in-line baggage screening area, an enlarged ticketing area, four more passenger loading gates and a 1,300 space addition to the covered parking garage. This will be the most expensive public works project ever undertaken by the City of Pensacola. And . . . get this . . . the project is being phased in over several years so it should not impact travelers. YES!!!

Nine major passenger carriers fly into Pensacola and there are eight rental car agencies operating from the airport. There is a great gift shop, a full service restaurant a coffee shop and a news stand.

You can access the latest Airport information at www.FlyPensacola.com

Here’s some additional basic information you might want to know before your next trip:

Address:

2430 Airport Blvd., Ste. 225, Pensacola, FL 32504

Airport Operations Center: 850–436–5000

Administration: 850–436–5006 (M-F, 8am to 5pm)

Directions:

From Mobile on I-10 or Tallahassee or Panama City on I-10

Take I10 to Exit 12. Go South to Exit 5 (Brent Lane). Turn left onto Brent Lane, left onto Davis Highway and right onto Airport Blvd.

From Ft. Walton Beach/Destin

Go west on Hwy. 98, across Pensacola Bay Bridge to Pensacola and follow the signs to I-110 North. Take Exit 5 onto Brent Lane. Turn onto Brent Lane, left at the next light onto Davis Hwy and right to onto Airport Blvd.

From Perdido Key, Gulf Shores and Orange Beach

Take Gulf Beach Hwy east. Turn right onto Garden St., left on Palafox and right on Chase St., to on ramp to I-110 North. Take Exit 5 and turn right onto Brent Lane. Turn left at the next light onto Davis Hwy and right onto Airport Blvd.

Pensacola Regional Airport – Flying High

Related Article at Pensacola Regional Airport Takes Off

Gulf Breeze’s AppRiver, Top 100 Most Innovative

May 21st, 2008
Posted by Robin Sherman Click Here To Comment »

Gulf Breeze’s AppRiver, Top 100 Most Innovative in the nation. A rapidly Gulf Breeze's Appriver, Top 100 Most Innovativegrowing Gulf Breeze, FL, Web security firm, AppRiver, has garnered another Kudo! The Red Herring, a national magazine focusing on technology and business has named AppRiver one of the 100 most innovative private technology companies in North America.

Just last year, Inc. Magazine named AppRiver to its list of 5,000 fastest growing privately held companies in America. The company also received the 2007 Florida Governor’s Business Diversification Award. All of this from right here in little ‘ole Gulf Breeze!

Over 1,500 applicants were screened for the Red Herring’s top 100 award. Financial performance, technology innovation, quality of management, execution of strategy and integration into their ecosystem are areas that are scrutinized during judging.

AppRiver is just one of the companies participating in the Pensacola Chamber of Commerce initiative, “i-10 Wired” designed to encourage networking and job growth between the companies that make up the fast growing technology sector in our area.

To read a related article, click on the title below:

Poised for Growth – Interstate 10 – Mobile, AL, to Crestview, FL